The Platinum Rule® for Sales Mastery teaches you how to leverage predictable human behavior; making it comfortable for everyone to buy from you, making it easy to ask for-and receive-referrals, and making it nearly impossible for your customers to ever buy from someone else.
The Platinum Rule is what you need to communicate and win; understand what people REALLY want and what they fear most. With this discovery you understand how to spot each behavioral style.
The Platinum Rule® Reminder Card is a pocket-sized summary card and an instant reference to the four Platinum Rule behavioral styles:
- Director
- Socializer
- Thinker
- Relater
This reminder card provides guidelines for recognizing and dealing with each style. Once you understand these patterns, you have the key to unlock your ability to get along with nearly anyone.